Social Media. It can be a daunting world to the newbie. Fear abounds as people consider if they should engage or not. This fear is significantly intensified if the engagement is in a corporate context where people worry a mistyped line can result in the elimination of their job.
The fact is that today most people should be engaged in Social Media with guidelines helping them understand the rules of engagements to avoid getting themselves into a tough situation. Most organizations have now established social media guidelines/policies but that is where the help often stops. It feels like the aim is to control rather than encourage.
This is why, back in August, I wrote this post focused on “How to get your most valuable resources engaged in social media
“. That post shared a framework through which a person can move as they go on their social media journey. It can be adopted by an organization and used by individuals to determine where they are comfortable on the platform.
The framework covers being a content sharer via Twitter and LinkedIn. As a result I shared a post containing “15 points for the twitter beginner
” which reflects the advice I gave to people stepping out into the world of Twitter for the first time as a content sharer.
In this post I move beyond being a content sharer to the broader content creator space. I focus on the 10 tips for first time bloggers which I shared with people as they went on their journey towards being socially engaged. Nowadays this applies to the LinkedIn publishing platform, corporate blogs and personal blogs.
All of these posts have been part of a series that shared my experience as I tried to get people to be socially engaged in this modern world of social media and social selling. Getting people socially engaged in your organization will drive great benefits and great knowledge sharing.
I am very interested to know if you have other hints and tips so please feel free to share them in the comments.
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